| Having the objective of making Hong Kong a more | | | | Hong Kong dollars that would be paid by Visa card |
| preferred and visited travel destination during the | | | | holders will be eligible to enter the lucky draw that |
| summer, the Hong Kong Tourism Board (HKTB) | | | | offers prizes of total value of 1.2 million Hong Kong |
| organizes "Hong Kong Summer Temptations" from | | | | dollars. |
| July to September with a better exposure to endless | | | | Moreover during the Olympic Equestrian Events from |
| fun and excitement. It is a different travel experience | | | | 25th of July to 24th of August, it has been scheduled |
| for tourists to spend the summer vacation that goes | | | | to set up a Hong Kong Olympic Piazza, which will be |
| beyond just dinning and shopping in the ordinary routine. | | | | broadcasting Beijing Olympic events at Hong Kong |
| The most significant feature of the event is the | | | | Cultural Centre. Up to now 12 major shopping malls |
| "Stamp Rally" in which the visitors would be invited to | | | | with some other restaurants have decided to make |
| explore 18 main attractions in the region and collect | | | | their full contribution in Hong Kong Summer |
| their corresponding stamps. Those who get three | | | | Temptations which is scheduled to be held from 1st |
| stamps on their way will gain a gift package. The main | | | | July to 21st September. They will also be organizing |
| partner of the HKTB is the MTR corporation during the | | | | special entertainment shows and exhibitions that would |
| season and visitors who purchase any product of | | | | coincide with Olympic Games which will create an |
| MTR corporation will gain a free MTR Summer | | | | absolutely exciting entertainment environment. |
| Temptations Tourist Guide for better and easy | | | | Meanwhile people can find some of the world's best |
| exploration in Hong Kong. | | | | hospitality facilities in leading Hong Kong hotels in order |
| To mention about another feature of the program, the | | | | to be guaranteed satisfying accommodation during |
| "Visa 'Million Dollar Lucky Draw" is also an additional | | | | their summer season. Prominent hotels such as |
| incentive for the residents and visitors to spend their | | | | Cosmopolitan Hotel in the region will provide a |
| money in an advantageous way during the summer | | | | convenient accommodation during the Hong Kong |
| sale period. During the event period, for every 500 | | | | Summer Temptations. |